Gen Z Blog

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Pop quiz: Gen Z vs Millennials

Do you know your Gen Z from your Millennials?

They’re two demographics that are often merged together – but they’re actually very different. When it comes to market segmentation, how well do you know the difference between Gen Z and Millennials?

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Drive your biggest growth yet this Festive Season

Access insight-packed infographics, reports, blogs and more to fuel your holiday campaigns