UK Agency Guide

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Gen Z are the next generation of consumers – no matter the brand, these young people will inherit the world. And as students, Gen Z are developing their own unique spending habits and forging their own identities.

At Student Beans, we understand that many brands will be on the lookout for innovative ways to engage with Gen Z. We have a global audience of 6.5 million verified Gen Z students – so we believe that we can help your brands to reach them. 

In this specific Agency guide, you’ll find everything you need to stay in the know about Gen Z – as well as the key steps you’ll need to take to connect your brand partners with this crucial young audience. 

You’ll learn: 

  • The value of the student market. We’ll update you on exactly how much Gen Z students spend – and give you some insight into how your brands can engage with them during this three-year window of opportunity. 
  • How Student Beans can help. From our data-driven approach to our global reach with local knowledge, we’ll give you the lowdown on why we should be your provider of choice.
  • What all of this means for your agency. We’ll educate you on the value of working in a specific student strategy – and explore how everyone can win from it, including you! 

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