In an increasingly competitive landscape, mobile brands must do everything they can to win the loyalty of digitally native Gen Zs. And convincing students to spend big on a high-value mobile product is no easy feat.
This is exactly what brought mobile disruptor Huawei to Student Beans’ door. In early 2020, we worked with Huawei to understand their needs and to create a winning strategy that would capture the attention of Australian students. Check out the case study to see how much their student revenue grew month-on-month.