Campaigns Archives - Student Beans Business

Freshers 2022: the early trends to look out for

Campaign Radar 3 min read

This summer, a whole new cohort of students will get their A-level results – and once again, the Freshers cycle will kick off ...

Campaign Radar 3 min read

There are around 19.6 million college students in the US – which means a huge cohort of back-to-school shoppers move through ecommerce platforms ...

Gen Z Trends Mar 16th, 2022

If there’s one thing Gen Z students are excited for this year, it’s summer. The last two years haven’t quite gone to plan, ...

Retail Insights 6 min read

Department stores and online marketplaces have many things in common – they both cater to multiple verticals, and both aim to be a ...

Campaign Radar 4 min read

It’s time to start thinking about the biggest event in the student calendar – Back to School. Here, we provide an overview of ...

Campaign Radar 3 min read

Time is ticking – Welcome Week is almost here! Here are some last-minute tips that will help you boost your engagement with students ...

Marketing to Students 4 min read

Is your brand getting ready to win with Gen Z students this spring break? Before you continue, we recommend that you take some ...

Campaign Radar 5 min read

The Beatles once said ‘All you need is love’. If your brand is looking to boost your engagement with Gen Z students this ...

Marketing to Students 5 min read

Australia Day is taking place on 26th January. Explore how Gen Zs will be spending the public holiday – and how your brand ...

Marketing to Students 3 min read

With 2022 just around the corner, get ready to make a splash with Gen Z students this new year with all our top ...

Campaign Radar 3 min read

As Black Friday 2021 draws to a close, we take stock of how Gen Zs interacted with the biggest shopping event of the ...

Brand Spotlight 2 min read

Shopping sustainably is a big focus across the Gen Z demographic, so we’re taking a look at some of the brands who contributed ...