The Gen Z gifters and where to find them
With the festive season fast approaching, we’re taking a deep dive into the spending habits of Gen Z gifters – focusing in on ...
Category: Campaign Radar
Make sure you’re reaching Gen Z all year round with our campaign radar alerts. As we bring you the latest campaign insights to shape your marketing calendar. We’ll cover the most important campaigns in student marketing, bringing you the latest insights and ideas to feed directly into your student marketing campaigns.
Singles’ Day – how does this event appeal to Gen Zs?
As the summer spending period gets underway, we’re shining a light on a shopping sales event that has grown in popularity in Australia ...
Three trends that will dominate Gen Zs’ festive wishlists in 2021
Gifting season is approaching at a rapid rate. But what festive items are Gen Zs lusting after in 2021? Here are our top ...
Click Frenzy: the Main Event – are you ready for it?
Brands, here’s everything you need to know about the final Click Frenzy event of 2021. The crucial summer shopping period is fast approaching, ...
How to market to Gen Z consumers this Black Friday
Here’s a breakdown of our top tips for marketing to Gen Z students for the fall shopping period. Hopefully, you’ve had a chance ...
Vogue Online Shopping Night – bring on round two!
Fashion, beauty, lifestyle and homewares brands, it’s time for the next instalment of Vogue Online Shopping Night – here’s everything you need to ...
Get ready for Black Friday 2021
Here, we highlight four themes that all brands need to be aware of ahead of Black Friday 2021 – especially when it comes ...
Freshers 2021: what are students buying right now?
Freshers 2021 is a mere two months away. With the biggest event in the UK student calendar fast approaching, find out what Gen ...
Afterpay Day – are you ready for it?
With just one month to go until August, brands are getting ready for the next big retail event in the calendar – Afterpay ...
A quick-fire guide to Back to School student spending
As summer vacation gets underway, students are getting ready to start their Back to School shopping. Explore how your brand can get in ...
The Freshers perspective: Joe, 23, Wrexham Glyndŵr University
This September, hundreds of thousands of first-year students will take their first steps into uni life via Freshers – a rite of passage. ...
Get ready for Click Frenzy Julove
Brands, get ready! Click Frenzy Julove is taking place from 13th July and it’s one for all sectors to get involved in. The ...