Youth Trends Report 2020: Fashion Preview

Download a special fashion-focused taster of the Youth Trends Report 2020 from Student Beans and our sister company, Voxburner.

We’ve included a selection of trends in this mini-report which show how changing attitudes and behaviours among young people will affect the fashion industry. You will also discover the fashion brands 16-24s are most passionate about, according to our annual Youth 100 survey.

The trends covered in this mini-report will answer some of the key questions brands in the fashion industry have when it comes to marketing to Gen Z:

  • How do their values and ethics impact their purchasing decisions?
  • How should the fashion industry be adapting to their progressive attitudes to gender?
  • How is the ecommerce industry-transforming to entertain and engage an audience with unlimited consumer choice?

You’ll hear from youth marketing experts and Gen Z themselves on their answers to these important questions.

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