Gen Z is an era-defining generation: empower brands they’re shaking up how we communicate, shop and work. There’s no doubt about it – the future is in their hands.
In this snapshot, we’ll be focusing on influencer marketing, one of the best ways to connect with this generation.
We’ll explore why your brand needs to invest time and money in creator marketing, sharing top tips for running a successful strategy. The content is supported by contributions and data from Voxburner’s YMS NYC festival, as well as Voxburner+ insights.
This is a must-read snapshot for any youth marketer wanting to connect with this generation and convert that engagement into spending.
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