Summer Reclaimed: The Trailer

Meet Lacey, Bailey Ed, and Kate. They’re all Gen Z students who started college in the midst of COVID-19. After two years of disrupted study, canceled plans and travel restrictions, they’re more than ready to embrace Summer 2022. 

The question is – will your brand feature in their plans?

This is your trailer for summer 2022. Our Gen Z insiders talk vacations, festivals, shopping and more. Get a quick snapshot of their food, fashion, and travel plans – so you can start to create a marketing strategy that speaks their language. Ready to heat up your student marketing strategy? It all starts with a demo.

Gen Z and the Future of Ecommerce

Access the interactive report