Freshers Guide 2022

a girl uses a laptop

As Freshers 2022 approaches, join Student Beans in welcoming 2.4 million UK students back to campus.

In this guide, you’ll find all of the insights and student perspectives you need to craft a winning student program. See what Gen Z students have on their shopping lists, and learn what they want to see from brands like yours.

Fill out your details to access the guide


By submitting your details, you agree to opt in to receiving the latest youth insights via our weekly newsletter. You can, of course, unsubscribe at any time. For more information, view our privacy policy.

Gen Z and the Future of Ecommerce

Access the interactive report