The definitive guide to mastering your student marketing strategy this Cyber Week. Learn how COVID-19 will influence shopping habits this year, and get the lowdown on student shopping forecasts from our exclusive research. Cyber week is your next big chance to connect with Gen Z – and the Cyber Week 2020: Brand Playbook is your guide to maximising it.
Cyber Week and COVID-19
Key trends for 2020
Student spending stats
Cyber Week best practice
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