Cost-of-Living Crisis 2022

Powered by Voxburner
The future of ecommerce is Gen Z.

What do Gen Z value the most? Value-for-money.

Gen Z are one of the most principled generations, making progressive strides in everything from LGBTQIA+ rights, sustainability, diversity and inclusion and more. These factors have influenced their consumer habits and in turn how we market to them. All of this remains true, but an underlying influence has come to the forefront.

Whilst always featuring over the years, for the first time ever, cost-of-living has taken pole position as Gen Z’s top concern.

What does this mean for brands? Let’s have a reality check.

Fill out your details to access your infographic

Hidden

By submitting your details, you agree to opt in to receiving the latest youth insights via our weekly newsletter. You can, of course, unsubscribe at any time. For more information, view our privacy policy.

Gen Z and the Future of Ecommerce

Access the interactive report