A Marketers Guide to Afterpay Day

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Did you know that 80% of Australian students are in paid work? Students might have a good amount of disposable income, but that doesn’t mean they don’t still love a discount. When Afterpay Day comes around Gen Z will be ready – and you should be, too. 

If you’re looking to boost brand loyalty and increase your engagement with the student demographic, this event really is a no brainer. 

Get all the information you need at the click of a button, including:

  • An overview of Afterpay Day, including dates, the event organiser and which brand sectors this event targets
  • How each event appeals to students – as well as where they fit in the student calendar 
  • Brand success stories 
  • Top tips on how you can elevate your positioning to become a must-have brand on students’ wish lists

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