The 3 things students want to see from brands this Back to School season
Tap into our student insights to see how college students typically prepare for the Back to School season and what they want to ...
Gen Z Blog
At Student Beans, we empower Gen Z students to thrive – and we know them better than anyone else. Here you’ll find weekly updates on what Gen Z like, what they want from brands, and the trends that are rocking their worlds.
The top 3 trends that will define summer 2022 for Gen Z
If there’s one thing Gen Z students are excited for this year, it’s summer. The last two years haven’t quite gone to plan, ...
Ecommerce moments of the week: social media takeover
This week, explore how TikTok is helping artists expand their musical capabilities via their platform, and delve into Pinterest’s new try on feature ...
What’s the deal with April Loan Drop?
Certain events in the student calendar are hard to ignore – think freshers, graduation and exam season. But there are others that bubble ...
Know your tribe: mature students
We often talk about Gen Z students here at Student Beans – but there are currently around 250,000 mature students enrolled in UK ...
Gen Z and retail: what does the future look like for department stores?
Department stores and online marketplaces have many things in common – they both cater to multiple verticals, and both aim to be a ...
Gen Z and International Women’s Day – a deep dive
Gen Zs are right at the heart of breaking down gender binaries and stereotypes – which is why this International Women’s Day, we ...
Ecommerce moments of the week: digital wardrobes, new brand launches, Deliveroo developments, and more
This week, we’re highlighting Deliveroo’s new restaurant opening, and the latest extension to the Bonobos brand. Plus, we delve into the evolution of ...
Does Gen Z actually care about the metaverse?
Suddenly, it seems like the metaverse is everywhere – and with Gen Zs depicted as the likely inheritors of this virtual world, we ...
How are Gen Z redefining festival culture?
After two years of major uncertainty, festival season is coming back in full force. But how are Gen Zs feeling about it? And ...
Back to School: why your brand should be involved
It’s time to start thinking about the biggest event in the student calendar – Back to School. Here, we provide an overview of ...
Ecommerce moments of the week: WeChat goes global, Delta goes BNPL, and NFTs hit the runway
The world of ecommerce is truly thriving at the moment. This week features two runways (fashion and airport) and one social giant. Don’t ...