Insights
Browse the latest insights to find out what matters in students’ world right now and to continue in your journey to cementing your place as a student-favourite brand.
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Resources
Freshers Guide 2022
As Freshers 2022 approaches, join Student Beans in welcoming 2.4 million UK students back to campus. In this guide, you’ll…
Aussie Events Guide
Packed with useful insights and research on key online shopping events that take place throughout the year. This guide will…
Student Beans: Global Campaign Pack
Our Global Campaign Pack is your route to unleashing showstopping student marketing at all the right times. Within it, you’ll…
Blog
Three fashion trends that Gen Z just aren’t buying anymore
From microtrends to gender-conforming clothing, find out what Gen Zs are leaving behind as we move into the summer months. …
Gen Z’s 2022 travel plans explained
It’s the industry that arguably took the biggest hit as a result of COVID-19. Two years on, Gen Z students…
Freshers 2022: the early trends to look out for
This summer, a whole new cohort of students will get their A-level results – and once again, the Freshers cycle…
Webinars
Ask Gen Z anything – Back to School edition
As Back to School season gears up once more, join our student panelists to find out what they want to…
Going Global With Gen Z
Find out how to tap into Gen Z – the global generation. A trend can start in one continent and…
Staying Relevant in the World of Gen Z
Join us as we sit down with Domino’s, Contiki, and HelloFresh to discuss winning the hearts of Gen Z during…
Student Stories
Summer Reclaimed: The Trailer
The trailer for summer has landed. Brought to you by Student Beans, learn what Gen Z students have got planned…
Freshers: Maliha’s Experience
Maliha, a sixth-form student who is planning to study medicine, reveals her shopping habits and plans for Freshers 2021 in…
Back to School: Rachel’s Experience
After dealing with significant COVID-19-related disruption throughout her senior year of high school, Rachel is excited for the change of…
Content Hubs
Welcome Week Hub
Welcome Week Hub Welcome Week 2022 is fast approaching – so we’ve collated all our helpful Welcome Week resources for…
Black Friday Hub
Black Friday Hub Encompassing Black Friday, Cyber Monday, and the transaction-fuelled days surrounding them, Cyber Week has skyrocketed in recent…
Summer Spending Hub
Summer Spending Hub You’ve heard of Black Friday, Freshers, and the January sales – now it’s time to meet April…
Back to School Hub
Back to School Your gateway to 20m college students We’ve been nurturing students through college for over 15 years. One…
Festive Hub
Festive Hub For some, it means heading home for close-knit celebrations with family and friends. For others, it’s time to…
Freshers Hub
Freshers Your catalyst for Gen Z’s lifelong loyalty For brands, Freshers 2022 represents a unique opportunity – it’s your chance…