Insights
Browse the latest insights to find out what matters in students’ world right now and to continue in your journey to cementing your place as a student-favourite brand.
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Resources
The Top TikTok Trends for Gen Z in 2023
Download our Top TikTok Trends for Gen Z in 2023 guide sharing predictions for the globe’s most popular app for…
Supercharge Your Gen Z Marketing for 2023
Forget everything you learnt about Gen Z in 2022. They’re seriously shaking things up for 2023. But what does that…
Tips to Optimize your Student Discount
[VIDEO] Hear our student discount expert, Izzy, share her top tips to drive clicks and increase sales with Student Beans.
Blog
Say Hello to Student Beans’ New Look! | Communicating Purpose in Your Brand Expression
You might’ve noticed we’re starting to look a bit different… We’ve evolved our brand identity to better connect Student Beans…
Supercharge Your Gen Z Marketing For 2023: Key Trends & Insights You Need to Know
What are the hottest trends and themes for Gen Z marketing in 2023? What are the insights driving change? And…
Round-Up | January eCommerce Moments of the Month
Missed our series on eCommerce moments on the week? Fear not – we’re back! And instead of tackling a week,…
Webinars
Supercharge Your Gen Z Marketing For 2023
Welcome in the new year by exploring the upcoming Gen Z trends, themes and topics that you need to be…
How to Expand your Brand Reach with Beans iD
Is your brand looking for ways to extend its reach into new markets? Join our webinar for a demo of…
What Marketers Need to Know About Students and the Cost-of-Living Crisis
The cost-of-living crisis is at the front of everyone’s mind right now. And students aren’t immune from that worry. In…
Student Stories
Summer Reclaimed: The Trailer
The trailer for summer has landed. Brought to you by Student Beans, learn what Gen Z students have got planned…
Freshers: Maliha’s Experience
Maliha, a sixth-form student who is planning to study medicine, reveals her shopping habits and plans for Freshers 2021 in…
Back to School: Rachel’s Experience
After dealing with significant COVID-19-related disruption throughout her senior year of high school, Rachel is excited for the change of…
Content Hubs
Welcome Week Hub
Welcome Week Hub Welcome Week 2022 is fast approaching – so we’ve collated all our helpful Welcome Week resources for…
Summer Spending Hub
Summer Spending Hub You’ve heard of Black Friday, Freshers, and the January sales – now it’s time to meet April…
Back to School Hub
Back to School Your gateway to 20m college students We’ve been nurturing students through college for over 15 years. One…
Festive Hub
FESTIVEHUB 2022 Power up your festive marketing with Student Beans’ Gen Z insights Get stuck in with our top student…
Freshers Hub
Freshers Your catalyst for Gen Z’s lifelong loyalty For brands, Freshers 2022 represents a unique opportunity – it’s your chance…
New Year, New Habits Hub
New Year, New Habits Hub Gen Z kicks off the new year with healthy optimism – and a healthy bank…