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Pent-up demand: predicting Gen Z’s post-covid spending

Pent-up demand: predicting Gen Z’s post-covid spending

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Join Mark Walker – the CRO at Student Beans – as he talks you through the key trends and predictions for Gen Z’s post-lockdown spend. Learn how Gen Z’s demand has grown across Fashion, Travel, Events, Fitness, and Food & Drink – and join us in mapping out how they’ll be releasing this pent-up demand in the coming weeks and months.

Webinar overview

As lockdown restrictions ease and businesses open their doors for the first time in months, the UK is slowly looking more like it used to before COVID-19. And amidst it all, Gen Z students are re-establishing old brand loyalties and preparing to create new ones.

As the gateway to Gen Z, Student Beans has kept in touch with this young, engaged demographic for the past year. We’ve collated over 12 months of insights into how they view the pandemic – and how their spending habits have evolved over time.

In this exclusive on-demand webinar, join Mark Walker – the CRO at Student Beans – as he talks you through the key trends and predictions that will define this crucial roadmap out of lockdown. Learn how Gen Z’s demand has grown across Fashion, Travel, Events, Fitness, and Food & Drink – and join us in mapping out how they’ll be releasing this pent-up demand in the coming weeks and months.

Speakers

Mark leads an 80+ strong international team across sales, marketing, account management and revenue operations at Student Beans. Previously he ran a consultancy helping seed to series-B SaaS companies to accelerate their revenue growth by defining and improving their go-to-market strategy. Prior to that, he was the CRO at Attest, a consumer insights platform, where they went from 0 to >£5m in revenue in under 3 years, growing from a single digital marketer to a revenue team of 35.

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