Brew Brand Loyalty at Costa with Gen Z ☕

Make attracting and rewarding Gen Z consumers a breeze. We’ve already got a bespoke media campaign planned out for you.

47% of Gen Z say visiting coffee shops is one of their favourite hobbies and interests
Top 3 Food & Drink is one of Gen Z’s top 3 favourite categories

Want to know more about the Gen Z demographic?Look no further, we’ve handpicked a selection of resources and stats just for you, to help you get Gen Z through the doors at Costa.

Hear from Graham, 2nd Year Student at University of the Highlands

“When I can access the high street, I do prefer going to these and enjoy having a surprise and a browse; instead if I’m going on a website itself, I’ll go straight to the search bar for whatever I’m looking for which is less of an experience. I want to enjoy my experience while shopping.”

Handpicked blogs for you

KFC linked their student discount to their app, so student users could unlock exclusive savings and offers.

Students have been spending $3+ million annually via the KFC student program, and it’s continuing to grow year on year.

“Our student program has shown us just how much students love KFC. Now we can measure, track and grow our student sales” – Marketing Manager, KFC

Dive deeper into Gen Z insights

WEBINAR: Tap into Gen Z’s potential by discovering key trends, strategies, and insights from our industry leaders. 

We can help establish Costa as a preferred choice for Gen Z students, aligning with their values and preferences.


We’re partners to global leading brands

Want to see how Gregg’s boosted Gen Z in-store footfall?

Emily

Chat with me now about how Costa and Student Beans can work together!

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