Gen Z Trends

How is COVID-19 affecting universities this term?

With social meetups in the UK now limited by law to six people or fewer, how will the overall university experience adapt to fit with the new guidelines?  For students, preparing to head off to university is usually a...

What can we learn from students’ most-requested discounts?

Understanding what students want is a two-way conversation – and at Student Beans, we’re very open to suggestions from our student user base. We’ve learnt a lot from looking at what discounts they have requested over the past six...

Black Lives Matter: four messages from Gen Z to brands

The Black Lives Matter (BLM) movement continues to gain traction around the world – and young activists are among those spearheading the campaign for justice. Speaking at the Youth Marketing Strategy (YMS) Online last month, here’s...

How students are leading change through the Black Lives Matter movement

The Black Lives Matter protests taking place around the globe, following the death of George Floyd last month, have attracted a huge number of young people, including students. This digital native demographic has also used their go-to...

How students are celebrating graduation in lockdown

For students graduating high school or college this year, some of the most important rites of passage will sadly be missed. However, while they can’t happen in the traditional way, that doesn’t mean they can’t be transformed for the...

How UK student life has been transformed by the COVID-19 pandemic

One of our key values here at Student Beans is to listen to the needs of our vast community of student users, and this has become more important than ever during the current global crisis, the coronavirus pandemic. Each month we survey...

The top 5 things students can’t wait to do after lockdown

The coronavirus pandemic has resulted in young people not being able to participate in many of their favourite activities. As restrictions start to be lifted, attention is turning to the post-lockdown future. Our latest survey of Student...

Your questions answered: How the pandemic affects US college students

Since the beginning of the coronavirus pandemic, our clients and friends throughout the student marketing industry have been coming to us with questions about how the crisis was impacting students’ education, social lives, and spending...

5 things people say about students that are totally untrue

Each generation of students is unique, which means it’s very important for us here at Student Beans to always be up-to-date on the latest trends and consumer behaviours of our global student network, and to share these insights...

10 innovations making student life 10 times better

Technology has revolutionised every part of student life, from their studies and work opportunities to entertainment and communication. It has made life easier so they can focus on the important things: achieving their goals, pursuing...