Call our Gen Z student marketing experts for a demo today +44 20 7864 2675 (10am-4pm GMT)

Event snapshot: Click Frenzy Mayhem

With Click Frenzy Mayhem just around the corner, find out how your brand can get involved and engage with Gen Z students ahead of the Winter vacation. Once students have browsed cheap staycations deals and holiday...

Know your audience: a guide to Australian Gen Zs

Brands, here’s your guide to Australian Gen Z students – to help you understand and successfully engage with your next generation of consumers this academic year and beyond. Generation Z refers to the demographic...

Click Frenzy Travel: a guide for brands

Click Frenzy Travel is a chance for brands to redefine how holidays work in the new normal – here’s everything you need to know about the upcoming event:  While we may not be able to venture out into the world...

Know your audience – protect your profit margins by verifying students in real time

The 16-24-year-old consumer demographic is a valuable one to engage with and our technology can ensure you’re verifying real students in real time – find out how. Starting college or university is a huge moment...

Getting back to normality: three ways to maximize your student marketing reach

As vaccines roll out across the nation and college campuses start preparing for a more normal semester this fall, it’s time to start thinking about your post-pandemic marketing strategy. Here are just three ways brands can boost their...

What Gen Z’s financial independence means for brands

As more Gen Z’s become financially independent, we take a look at how Australian students budget their spending, as well as what they buy and where you, as a brand, fit in. With a new raft of Gen Zs headed to...

Student loyalty – how to make it last a lifetime

A common objective for brands is to increase repeat purchases and secure loyalty from consumers. But without engaging students, this becomes a much more difficult endeavor… From the moment we inherit our own spending...

Digital natives: how Gen Zs navigate the digital landscape

Did you know, most Gen Zs have never known a world without the internet? We uncover how much of this young demographics’ life is influenced by the digital world, and what this means for your marketing strategy. You...

Gen Z and LGBTQ+: a new era for sexuality and gender?

It’s LGBTQ+ History Month in the UK, and by looking at the past, we can see how patterns for the future are emerging. Here, we discuss how Gen Zs are challenging the legacy of Section 28. The younger members of...

Gen Z and International Women’s Day – a deep dive

International Women’s Day is happening this month. This year, meet a demographic that’s right at the heart of breaking down gender binaries and stereotypes – Gen Z.   Marked annually on 8 March, International...

Is chivalry dead? Get to grips with Gen Z dating trends

Since it’s Valentine’s Day this weekend, now feels like the perfect time to shed some light on Gen Z’s dating habits and how this young demographic is defining the world of love and relationships. It’s been a difficult...

Black History Month: a time to reflect and look ahead to positive change

As the beginning of Black History Month gets underway in the US, we explore how Gen Z’s activism is influencing positive change and paving the way for an anti-racist future. Black History Month has been commemorated...

Engage with tomorrow's consumers today. See results via our ROI Calculator.