Pin It, Win It: Engaging Gen Z Through Pinterest and Creators
We know that social media platforms TikTok and Instagram are hitting the spot with Gen Z, and Reddit users are on the rise, ...
Tag: Student Marketing
Marketing to Gen Z | Tapping Into Subcultures
Gen Zers are a generation of digital natives. They live their lives online and are connecting with people across the world based on ...
Reaching Gen Z during Back to School and Freshers Week
Marketing to Gen Z, especially during the bustling Freshers Week and Back to School season, is tough. This well-informed, tech-savvy group demands authenticity, ...
10 Things Everyone Gets Wrong About Gen Z | The Ultimate Myth-Buster
Gen Z are a misunderstood bunch. Everyone has had their say about this generation. We’re told they’re addicted to social media, frivolous with money, lazy, ...
Round Up | June ECommerce Moments of the Month
It’s finally starting to feel like summer – school is (nearly) out, the days are getting longer and Gen Z is spending more ...
How to Win Over Gen Z by Using Informational Content to Drive Brand Awareness
What are the key trends shaping Gen Z’s behaviours? How can you authentically connect with this young generation? And how can informational content ...
Gen Z Events: The Generation Redefining Festival Culture
Festivals and events have long been a favourable spring and summer activity amongst Gen Z. They offer a chance for young people to ...
Grow Your Student Audience With Meaningful Partnerships
Thanks to the rising cost of living, Gen Zers are on the lookout for great money-saving hacks, while brands are looking for more ...
3 Freshers Marketing Tips to Attract Uni Students
We can’t quite believe we’re saying it, but the Freshers season is just around the corner, which means it’s time for brands and ...
Back to School Marketing Tactics to Attract College Students
We can’t quite believe we’re saying it, but the Back to School season is just around the corner, which means it’s time for ...
Freshers’ 2023 | Trends to Look Out For
How is it that time already?! Freshers is right around the corner, and thousands of students will be spending their summers excitedly looking ...
How to Get Your Brand in Front of Students During Freshers Week
Last year, there were 2.86 million students in UK universities. That’s an awful lot of young people studying, partying, and spending. Students have ...
Drive your biggest growth yet this Festive Season
Access insight-packed infographics, reports, blogs and more to fuel your holiday campaigns