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How students are leading change through the Black Lives Matter movement

The Black Lives Matter protests taking place around the globe, following the death of George Floyd last month, have attracted a huge number of young people, including students. This digital native demographic has also used their go-to...

Should ecommerce brands be using Instagram’s new Shops feature?

As retailers of all sizes are challenged to reinvent their business model in the wake of the COVID-19 crisis, Instagram and Facebook have launched a new feature aimed to help brands drive revenue through the two social media platforms....

How UK student life has been transformed by the COVID-19 pandemic

One of our key values here at Student Beans is to listen to the needs of our vast community of student users, and this has become more important than ever during the current global crisis, the coronavirus pandemic. Each month we survey...

Inspiring actions from some of our favourite brands during the pandemic

The coronavirus pandemic has forced us all to rethink our marketing strategies, and many brands have recognised that now is the time to put their customers and communities first. If you’re looking for a way that you and your...

What are the best advertising channels to reach young people?

One of the biggest trends in marketing this decade has been cross-channel advertising. By synergising your advertising campaign across multiple channels you can build brand engagement by appealing to your target audience in different...

What college students really think about social media

Understanding students’ attitudes to social media and marketing can empower brands to build a stronger relationship with this valuable demographic. Our Student Shopping Report reveals how often college students use social media, how they...

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