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Pop quiz: do you know the key Cyber Week trends for 2020?

Cyber Week 2020 is just days away – but here at Student Beans, we’ve been getting ready to go for months. Make sure you’re ahead of the game, too – see how in-tune you are with the key forecasts for Gen Z spending this Cyber...

What can we learn from students’ most-requested discounts?

Understanding what students want is a two-way conversation – and at Student Beans, we’re very open to suggestions from our student user base. We’ve learnt a lot from looking at what discounts they have requested over the past six...

Bulk Powders: Campaign tips from a Freshers marketing veteran

Last year, Freshers was a memorable time for sports nutrition brand Bulk Powders. In our latest webinar, Student Beans sat down with Global Affiliate Manager, Ben Eversden, to find out exactly how Bulk Powders grew their revenue by 511%....

Student Fitness: five key takeaways from Tone & Sculpt founder Krissy Cela

Tone & Sculpt is the definition of a challenger brand. During YMS:ONLINE, founder Krissy Cela shared how she tapped into the thriving health and fitness trend among the student demographic – growing its user base by 88% during...

Freshers 2020: what are students expecting to see from brands?

Navigating Freshers and COVID-19 at the same time comes with its own unique set of challenges. But with or without lockdown students have certain expectations from brands at this time. As Freshers 2020 draws nearer, now is the perfect...

How to create a successful Back to School marketing campaign

With just a month to go until students start heading to campus for the new school year, now is the time to make sure your Back to School marketing campaign is in order. If you’re looking to win over this year’s new and returning students...

What ecommerce brands can learn from China’s 618 Shopping Festival

When it comes to innovation in ecommerce, there’s one country that’s definitely leading the way. China has pioneered concepts such as social shopping, chat commerce, live streams and much more. They are also known for their huge online...

Top tips for Gen Z travel marketing post-lockdown

As we reach summer holiday season, many of us are dreaming of the overseas adventures we’d usually be embarking on around this time of year. With lockdown measures gradually lifting, there are hopes that non-essential travel will be...

10 innovations making student life 10 times better

Technology has revolutionised every part of student life, from their studies and work opportunities to entertainment and communication. It has made life easier so they can focus on the important things: achieving their goals, pursuing...

Students purchasing decisions: what makes them click the ‘buy’ button?

The cliché about students is that they have little money, and most of that goes on alcohol and fast food. Actually, that view is pretty outdated. Now you understand how today’s college student shop online, it’s time to dig...

6 things that every restaurant will be doing differently by 2021

At Student Beans, we work with restaurants including Chipotle, Belgo and Planet Hollywood to offer students around the world the best deals on the food they love. Plus, we love to eat out and try new restaurants ourselves, so we make it...

5 Student Beans features our users love

Creating features and content that our student users love is a priority for us here at Student Beans, so we’re always happy when we receive a glowing review on the app store, or hear positive feedback from students at events such as our...

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