A common objective for brands is to increase repeat purchases and secure loyalty from consumers. But without engaging students, this becomes a much more difficult endeavor… From the moment we inherit our own spending...
If you’re looking to generate sales and target a wider Gen Z audience, Student Beans has the solutions. Find out how we can help boost your student revenue and reduce basket abandonment with our expert digital tools and data-led...
If you’re looking to reach Gen Z students, there are a few very specific dos and don’ts to be aware of. Take this quiz to get an accurate snapshot of how Gen Z-centric your brand currently is – and what areas you need to focus...
When it comes to driving sales and revenues from Gen Z students, we’ve got you covered. Here are just three ways Student Beans can help you to move that needle and smash your brand’s goals. There are loads of different...
Every month, Student Beans checks in with our student users to see which brands they’d like to run a student discount program. This month, takeaway, homewares and beauty brands are at the top of their wishlists....
Check out our top tips for marketing to students as they prepare for the start of the next academic year, kicking off with Welcome Week at the end of the month. Welcome Week, also known as Orientation Week or O-Week,...
Australia is a country renowned for its high intake of international students. We look at how the ongoing border closure will affect student’s spending and the start of the first semester in a few weeks time....
COVID-19 has caused almost every delay imaginable – but it’s had the opposite effect on results day 2021. A-level students are set to receive their results early, at the start of July. Here’s what that means for...
This week, the UK found itself in its third national lockdown. But what does this mean for the country’s 2.4 million students? Using our learnings from that first lockdown back in March, together with new insights, we’ve put together...
By the time US college students graduate, they’re likely to have accrued almost a lifetime of debt. The key question is – how did this happen? And how can student-facing brands and institutions soften this dire financial situation?...
As digital natives, Gen Z know their way around social media. But they’re also picky. We unpack their favorite social media hangouts – and understand why these platforms top the list. YouTube is number one for...
If you’re marketing to Gen Z, then you’re marketing to digital natives: today’s students have grown up with the internet, so they’re no strangers to targeted ads, branded content and influencer marketing on social media....