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A date for your diary: End of Financial Year sales

Brands, it’s time to start thinking about how you can win Gen Z this June during the End of Financial year sales. The 2021 End of Financial Year sales are fast approaching – and this annual shopping event is the...

Four brands making waves with Gen Z students – app style

We explore some of the brands that are taking the app world by storm – and how this technology widely app(eals) to the Gen Z audience. App technology has developed massively over the last few years. Nowadays,...

Back to School 2021: what will the college experience look like?

Using our latest student insights, we uncover what the 2021 college experience will look like for new and existing students. Starting college is a huge moment for students. It’s a pivotal point in a young person’s...

The health and beauty brands making waves with Gen Z

We explore some of the health and beauty brands that made Gen Z’s top 10 list last quarter – and the measures they are taking to engage with this influential consumer demographic.  Our latest Youth Brand Affinity...

Pop Quiz: join us in mapping out Gen Z spending this summer

April is a key month in the UK student calendar. Yes, Gen Z students are counting down the days until pubs and shops reopen – but another key date in their diaries is the April Loan Drop. This cash injection defines their spending...

Get ready for Back to School 2021

After a year like 2020, this year’s new and existing college students will be looking to you to make the 2021 Back to School season one to remember. It’s been a year like no other for college students. Any student who...

Top five subscription brands making it into Gen Z’s mailboxes

Gen Z students inherited their purchasing power in a time of instant gratification – yet they have a remarkable affinity for subscription brands. Here are five that are landing in their mailboxes on a regular...

Event snapshot: Click Frenzy Mayhem

With Click Frenzy Mayhem just around the corner, find out how your brand can get involved and engage with Gen Z students ahead of the Winter vacation. Once students have browsed cheap staycations deals and holiday...

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